Free Shipping On Orders Over £100/€140/$140

Hey Team, 


As the year comes to a close, I wanted to take a moment to reflect on the past 12 months and share some thoughts from the heart. 2024 has been a rollercoaster—a year filled with highs, lows, and everything in between.


Just like myself, I’m sure there were moments when you felt unstoppable, pushing limits and reaching new milestones. But there were also times when things didn’t go as planned. Injuries, personal matters, work life, and unexpected challenges tested not only your body but also your mind.


Right now, I’m working through a back injury that has kept me sidelined for the past few months. It hasn’t been easy. Not being able to compete or train the way I love has been tough—but in this time of rest, I’ve learned something important: setbacks don’t define us. How we respond to them does.

I’ve been reminded of the power of patience. Sometimes, progress isn’t about how fast you can go or how heavy you can lift—it’s about showing up, day after day, with a commitment to becoming better than you were yesterday.


Through it all, one thing has kept me moving forward: your support, encouragement, and belief in me mean more than I can ever express. Whether it’s a message after a race, a cheer from the sidelines, or simply following my journey—you’ve been there, and I am so grateful.


Believe in yourself. Trust the process. And never forget—you’re capable of more than you think.


Thank you for being part of this journey with me. I can’t wait to see what 2025 brings—for all of us.


With gratitude,


Jake Dearden

Dernières nouvelles

Tout afficher

Holly Archer: Black Friday Top Picks

Holly Archer: Black Friday Top Picks

Holly’s Top Picks from Built For Athletes When it comes to training, travel, and everyday life, I like my kit to be organised, practical, and built to last. Here are my go-to essentials from Built for Athletes—the ones I genuinely...

Plus

#WOTW: Holly Archer Running Series

#WOTW: Holly Archer Running Series

Winter Training: Building Strength, Structure & Consistency As the winter months roll in, consistency and structure become key. For many athletes, winter training is about building foundations, improving threshold fitness, boosting VO₂ max, and maintaining endurance through long runs. This...

Plus

#WOTW: Gym Series

#WOTW: Gym Series

CONDITIONING SESSION 3 Blocks – 10 minutes each3 minutes rest between blocks Block 1 – 10 min EMOMA: 10 cal SkiB: 10 Burpees Rest 3 mins Block 2 – 10 min EMOMA: 10 cal RowB: 10 Single Arm Ground to...

Plus