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Built for Athletes™

0 Days
12 Hrs
40 Mins
52 Secs
Excellent
2452 reviews on Trustpilot

Engineered to be tougher than your workout.

Through innovative design and unparalleled durability, our products are built to last, empowering athletes to focus on their performance and reach their highest potential. 

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Premium
bags
for
everyday
&
elite
athletes

Whatever fitness journey you’re on, our backpack will help you perform every step of the way. Carry more, progress further.

Innovative
design
and
unparalleled
durability

Through innovative design and unparalleled durability, our products are built to last, empowering athletes to focus on their performance and reach their highest potential.

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"BFA is quality, attention to detail. There are no loose straps, the zippers and hardware are strong. Opening the bag is like rails on butter. I love the branding on the straps. The bag is amazing. I am kicking myself for wasting time and money on the trashy knockoff when I could have had this all along."

— Andrea Featherston

One of the standout features is the ample storage space. It has plenty of room for all my gym gear and the compartments are well-organised, making it easy to find everything I need. Comfort is another major plus. The backpack is very comfortable on the shoulders and back, even during extended wear.

— Stuart